Are you a perfume brand but your packaging is packaging in not performing that well? Learn tried-and-true methods to convert custom perfume boxes to sales-generating powerhouses.
What Makes Your Perfumes so Appealing to Potential Customers?
Well, packaging matters a lot here! Perfumes are usually packed in Custom Perfume Boxes to ensure safety and attract the target audience. A perfume looking to excel will not compromise on the packaging quality of perfumes. Because they are responsible for attracting the attention of the target audience.
But, the thing is how brands can make perfume boxes so that their products fly off to the shelves of customers so quickly that they fall short of inventory? Well, in this blog, we will unpack some tips to make custom perfume boxes impressive and sales-winning.
So, stay connected with us.
Tips Brands Need to Amplify the Effect of Perfume Packaging
1-Carve Out an Innovative Structure
The structure of Perfume Boxes is of crucial importance. Brands should make sure to design to protect the perfume bottles from getting damaged or broken. Moreover, the structure of packaging boxes must be efficient enough to keep the perfume bottles safe from catching dust or any other contamination. Some packaging suppliers use textured outer surfaces, while others utilize strong corrugated paper.
Similarly, some companies prefer using Kraft paper to craft perfume boxes. because this paper has the ability to resist a large range of pressures to keep the perfumes intact. Moreover, Kraft gives an earthy and decent look to the packaging boxes and is environment-friendly as well.
Besides using strong materials while manufacturing, it is better to keep structure out of the box so that the brand can stand out from the competitors. The unique and out-of-the-box structure of the perfume packaging boxes will help customers identify your brand amidst a sea of brands.
Traditional and corny packaging structures can be a cause of turnoff for the target audience. As a result, there is a strong likelihood that they divert to your competitors.
What a loss!
So, it is important to make packaging unique to corner more customers. In addition to making them unique, ensure proper tightness so that boxes can hold the perfumes perfectly.
If we talk about the shape of perfume boxes, it is better to go out of the box by adopting shapes like triangles, spheres, and trapeziums.
2-Enhance Product Safety
Product safety reigns supreme over all other aspects of a perfume packaging box. Since perfume is present in a brittle box, it needs utmost safety and protection.
To make perfume boxes robust and sturdy, brands should go for high-grade materials to hone the product safety aspect.
Brands should demand packaging suppliers to use Kraft, cardboard, or corrugated paper in the manufacturing of custom perfumes. All these paper materials are known for excellent strength, durability, and sturdiness.
Usage of these materials makes custom perfume boxes super-protective and helps to build brand credibility. As a result, people will not only prefer to buy from your brand but also recommend it to their dear and near ones.
3-Add Inspiring Taglines
There are various parameters to measure success of a brand, one of which is brand recognition. Unless people know your brand well, they are going to buy from you more.
To achieve this goal, consider printing inspiring and moving brand taglines that resonate with your target audience, on the perfume packaging boxes that can pay high dividends.
Taglines pave the way to an effective marketing strategy that instills the concept of your brand perfumes in the minds of your target audience.
When you band excellent quality packaging with inspiring taglines, the overall worth of perfume boxes and products becomes ten folds.
4- Adding Alluring Graphics and Themes to The Packaging
Perfume adds up the charm of the human personality so its packaging should be charming and attractive.
Neoteric printing techniques are nowadays used to print alluring graphics and themes on perfume boxes to give the boxing an appealing look.
Beguiling graphics in flavor-depicting colors can really pack the punch and make your retail store jam-packed.
Similarly, different patterns like citrus, fruity, floral, oceanic, earthy, oriental, and woody are worthy of printing on Perfume Boxes to give them a distinctive look.
Everyone has a particular visual taste and it is not enough to print a single theme on perfume boxes to impress.
Therefore, packaging hubs can print a variety of different themes on perfume boxes to aim for a vast target audience.
Our readers might think that the article has come to an end but we have a surprise to reveal.
How to Order Custom Perfume boxes?
After learning the traits of impressive custom perfume boxes, if you are seeking to order them from a credible packaging supplier but do not know the exact process, here is how you can order precise boxes tailored to your brand’s needs.
1-Select the Most Appropriate Size
The importance of exact size dimensions cannot be ignored. Ideally, the size of perfume boxes should be set according to the size of the perfume bottle with added instructions paper and a freebie.
As a result, the perfume bottle will fit in tightly and make up a perfect product for the consumers.
Similarly, beware of the shipping cost and weight of the product you are going to pack in the perfume box.
We recommend you that avoid adding extra and useless things that occupy more space. Because this will increase the cost of packaging for you.
2-Select the Right Style
In the above paragraphs, you came to know that a single style in packaging does not work for every potential customer. Custom perfume boxes come in a large variety of shapes and styles to cater to the needs of consumers.
So it is worth investing some time in understanding different styles of perfume packaging styles. All you need to do is to identify the best packaging design and style according to the needs of your customers’ expectations and inclinations.
If you are buying online, the landing page has a section for selecting the specifications of packaging boxes that also include style. So, you can select the desired one.
3- Comprehending the Benefits of Packaging
Every packaging has its own benefits depending on its use. Studies show that almost 40% of Americans show aesthetically appealing to their friends and other family members. Approximately, more than half of the buyers agreed to the proposition that they will buy again if they received their product in premium packaging.
So try to make out which perfume packaging has the most relevant benefits for your brand and Bussiness then finalize it.
Highly-Crucial Five Tips to Consider in The Design of Perfume Boxes
1-Prefer simplicity over exaggerated designs
2-Selecct add-ons and incorporate a protective layer
3-Opt for distinctive designs and artwork
4-Afford high-degradable and eco-friendly material in the composition
5-Try to enhance the user experience with luxurious and alluring perfume packaging.
Above, you have read about how you can make the perfume boxes really impressive and sales-oriented. You can contact a credible and popular packaging supplier to get high-quality custom perfume boxes like Global Custom Packaging.
GCP is certified by a plethora of retail businesses and has great expertise to craft perfume boxes at affordable rates with free delivery across the USA and free graphical assistance.