Nothing represents a product more professionally than rigid boxes. Imagine entering a store, and a product instantly catches your eye. You might think that the product you are looking for has finally been attained.
Excitedly you hold the product in your hand, and all the excitement is gone. The reason? It’s simple, the clumsy packaging. Many customers lay down the product the instant they feel that the box is cheap. But on the other hand, some packaging motivates us to buy the product.
You must have noticed that many expensive products like ties, watches, and cufflinks have rigid packaging. And that packaging is what increases their worth. Otherwise, who would buy them if they get placed in a paper box?
What are rigid boxes?
Firm packaging is also known as premium packaging because of its high-quality packaging material. Rigid packages are often thought to be of something non-organic because they are sturdy.
But in reality, they are paper-based rigid packaging boxes. These boxes have a thickness that gets generated by pressing a layer of paperboard. These boxes often get overlapped with fabric, foil, or printed paper.
Now, let us discuss how rigid cases make our packaging look luxurious.
Types of rigid packaging boxes:
Let us discuss some types of rigid packages. So when you launch a product, you would know which one you should use.
- Two-piece boxes:
These boxes are the common ones that we can see in the market. They are often getting used for jewelry and other gift items. Some retailers use an insert to make the object appear more elegant and presentable. In this way, the product does not move along the box. And hence stay in its frame.
- Sleeve boxes:
These rigid boxes consist of two pieces. A container and the sleeve with which the container goes in. The cover of the container or the top part of the part could also get customized with die-cutting. It means that we can cut our brand logo onto the box. These boxes weigh to be luxurious and often used for watches, cufflinks, key chains, etc.
- Round packaging:
These boxes could get sued for any item. But most of the sellers prefer it to use for perfume. They are also known as cylindrical boxes.
- Magnetic packaging boxes:
I bet no one has ever seen a box more elegant than a magnetic closure box. The packaging boxes could get manufactured in various styles. But the most common one is where the magnet is placed in its container and its flap. When you close the rigid box packaging, it closes with noise.
Benefits of using rigid packaging:
- They secure the item from harm. During shipping, a fragile product can never get affected within these boxes.
- They are sturdier than cardboard boxes and are 100% organic.
- They serve the look and can get recycled.
- They are reusable and weigh to be premium quality boxes.
- Even if they are firm, they can get designed in the required shape or size.
- They are affordable and impermeable.
How to customize our firm packaging?
Let us discuss some ways to customize our boxes. There is a wide range of services provided to their clients by the packaging companies. So let us discuss each one so you would know which one you want or your box.
- Engraving:
Engraving is a process in which we use some tools to carve out the surface of any design. Or, in the case of the logo, we scrape out its facade. After that, we use some dry colors or metalized foil. Most people prefer to use gold or silver foil instead of aluminum.
The gold or silver foil helps the box to look more classy and serves the look.
- Embossing:
Meanwhile, embossing is a process where heat sources get used. In this process, we use a heat gun or similar gadget to make the designs puff out of the surface of rigid boxes wholesale. The puffed-out area gives a 3D vibe to our cases. Such techniques are helpful when you have a plain box but want to make it look modern yet sophisticated.
- Printing techniques:
There are various printed techniques, and each one requires different machinery and skills. But at the same time, each method gives a unique appearance to our boxes.
For example, screen printing gives a sleek look because the ink can get absorbed into the material. MEanhilSome of the most commonly used printing method are:
- Digital printing,
- Gravure,
- Screen printing,
- Flexography,
- Large format,
- LED UV,
- 3D printing, etc.
Significance of Logo on rigid packaging boxes:
The logo gets used to represent a brand. But a logo on a rigid box is something else. It gets used to enhance the appearance of the packaging, meanwhile making it look as classy as possible.
Trademark is a symbol that triggers a positive recall of your brand. Once a customer has developed a trusting relationship with your brand, they could recognize your brand log from some distance.
Luxurious companies are adopting various techniques to print the logo on the box. Meanwhile, luxurious brands carve the logo into a rigid case. And sometimes, they also use the process of embossing for a 3D effect. For embossing, heat sources get used, such as heat guns.
If you are still not satisfied and want to make it look more expensive, use metalized foil. A logo customized with gold or silver foil enhances the box look.
Now, make your rigid boxes UK look more expensive and luxurious by following the tips and tricks we discussed.